Advertising.

When a company wants to (51)…………… the sales of a product, it will usually advertise. An advertisement

(52)……….……us what products are available and it also (53)…………… us to buy a particular product. Today’s television advertisements (54)……..……. millions of people, but the first forms on advertising were much more local. Market traders shouted out what they had for sale and large signs (55)……………displayed outside shops. Modern advertising began about 150 years ago, when factories started producing goods (56)….

……….……large quantities. Before long, advertisements for a wide (57)…………..of products appeared in national newspapers.

Nowadays, we see many different (58)……..…… of advertisements. They can appear on the sides of vehicles and on the clothes we wear as well as on television and radio. But the (59)………………. of all advertisements is the same. They try to (60) ……………………..our attention and get us to buy a particular product.

51. A. increase                          B. correct                            C. rise                            D. create

52.   A. says                           B. indicates                           C. tells                          D. announces

53 A. approves             B. suggests                               C. wins                         D. persuades

54.   A. arrive                         B. pass                                   C. reach                        D. spread

55.   A. has                               B. were                                     C. had                           D. are

56.   A. in                                  B. at                                   C. of                              D. by

57.   A. area                            B. row                                   C. range                         D. pack

58.   A. methods                    B. kinds                                 C. systems                     D. ways

59.   A. aim                            B. plan                                   C. attempt                      D. wish

60. A. pull                          B. achieve                                C. bring                          D. attract

                                                                        Advertising

When a company wants to increase the sales of a product, it will usually advertise. An advertisement (says / indicates / tells / announces)1...........us what products are available and it also (approves / suggests / wins / persuades)2...........us to buy a particular product. Today’s television advertisements (arrive / pass / reach / spread)3...........millions of people, but the first forms of advertising were much more local. Market traders shouted out what they had for sale and large signs (has / were / had / are)4........... displayed outside shops. Modern advertising began about 150 years ago, (which / whether / why / when)5...........factories started producing goods (in / at / for / by)6...........large quantities. Before long, advertisements for a wide (area / row / range / pack)7...........of products appeared in national newspapers. Nowadays, we see many different (methods / kinds / systems / ways)8........of advertisements. They can appear on the sides of vehicles and on the clothes we wear as well as on television and radio. But the (aim / plan / attempt / wish)9.........of all advertisements is the same. They try to (pull / achieve / bring / attract)10.......our attention and get us to buy a particular product. 

Advertising

When a company wants to increase the sales of a product, it will usually advertise. An advertisement (says / indicates / tells / announces)1...........us what products are available and it also (approves / suggests / wins / persuades)2...........us to buy a particular product. Today’s television advertisements (arrive / pass / reach / spread)3...........millions of people, but the first forms of advertising were much more local. Market traders shouted out what they had for sale and large signs (has / were / had / are)4........... displayed outside shops. Modern advertising began about 150 years ago, (which / whether / why / when)5...........factories started producing goods (in / at / for / by)6...........large quantities. Before long, advertisements for a wide (area / row / range / pack)7...........of products appeared in national newspapers. Nowadays, we see many different (methods / kinds / systems / ways)8........of advertisements. They can appear on the sides of vehicles and on the clothes we wear as well as on television and radio. But the (aim / plan / attempt / wish)9.........of all advertisements is the same. They try to (pull / achieve / bring / attract)10.......our attention and get us to buy a particular product. 

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct word or phrase for each of the blanks.

      During shopping trip to your supermarket, you will (41)_______many similar products. How do manufacturers (42)_______you to buy their products and not those of another company? By careful packaging!

      (43)_______of the boxes and bottles that you see has been carefully designed to appeal to you, personally.

      Do you care about the environment? Then buy this washing powder; it contains (44)_______chemicals. Do you want to impress your friends? Buy these trainers; they have a designer label.

      Before manufacturers market a new product, they spend months discussing the packaging. Then, they try out their ideas on a group of customers. Manufacturers (45)_______customers will see more than just a box or bottle. They want to convince you that their product find out your personality more than any other product in the shop.

Điền vào số (44)

A. less

B. much      

C. little       

D. fewer

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct word or phrase for each of the blanks.

      During shopping trip to your supermarket, you will (41)_______many similar products. How do manufacturers (42)_______you to buy their products and not those of another company? By careful packaging!

      (43)_______of the boxes and bottles that you see has been carefully designed to appeal to you, personally.

      Do you care about the environment? Then buy this washing powder; it contains (44)_______chemicals. Do you want to impress your friends? Buy these trainers; they have a designer label.

      Before manufacturers market a new product, they spend months discussing the packaging. Then, they try out their ideas on a group of customers. Manufacturers (45)_______customers will see more than just a box or bottle. They want to convince you that their product find out your personality more than any other product in the shop.

Điền vào số (43)

A. One        

B. All 

C. Every     

D. Each

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct word or phrase for each of the blanks.

      During shopping trip to your supermarket, you will (41)_______many similar products. How do manufacturers (42)_______you to buy their products and not those of another company? By careful packaging!

      (43)_______of the boxes and bottles that you see has been carefully designed to appeal to you, personally.

      Do you care about the environment? Then buy this washing powder; it contains (44)_______chemicals. Do you want to impress your friends? Buy these trainers; they have a designer label.

      Before manufacturers market a new product, they spend months discussing the packaging. Then, they try out their ideas on a group of customers. Manufacturers (45)_______customers will see more than just a box or bottle. They want to convince you that their product find out your personality more than any other product in the shop.

Điền vào số (41)

A. glance    

B. mark       

C. realize    

D. notice

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct word or phrase for each of the blanks.

      During shopping trip to your supermarket, you will (41)_______many similar products. How do manufacturers (42)_______you to buy their products and not those of another company? By careful packaging!

      (43)_______of the boxes and bottles that you see has been carefully designed to appeal to you, personally.

      Do you care about the environment? Then buy this washing powder; it contains (44)_______chemicals. Do you want to impress your friends? Buy these trainers; they have a designer label.

      Before manufacturers market a new product, they spend months discussing the packaging. Then, they try out their ideas on a group of customers. Manufacturers (45)_______customers will see more than just a box or bottle. They want to convince you that their product find out your personality more than any other product in the shop.

Điền vào số (42)

A. make     

B. take         

C. persuade         

D. lead

Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct word or phrase for each of the blanks.

      During shopping trip to your supermarket, you will (41)_______many similar products. How do manufacturers (42)_______you to buy their products and not those of another company? By careful packaging!

      (43)_______of the boxes and bottles that you see has been carefully designed to appeal to you, personally.

      Do you care about the environment? Then buy this washing powder; it contains (44)_______chemicals. Do you want to impress your friends? Buy these trainers; they have a designer label.

      Before manufacturers market a new product, they spend months discussing the packaging. Then, they try out their ideas on a group of customers. Manufacturers (45)_______customers will see more than just a box or bottle. They want to convince you that their product find out your personality more than any other product in the shop.

Điền vào số (45)

A. want      

B. hope        

C. desire     

D. wish