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Patti Wilkins is an Artist Development Manager. She specializes in pop music and is ........... for managing the production of a pop singer's new album and ................. that in involves. She is the person who selects the .............. for album, the photrographs for publicity purposes, who shoots the video and chooses the clothes the singer .............. for that video. In ............... typical day she will meet the people designing the artwork ............... the album, the singer's manager, journalists and marketing managers. ........... the week she will have to listen to the hundreds of tapes that are ............... to the record company by singers and bands hoping to ............... famous one day. She needs to understand ................. makes a good pop band ............ at the same times has to be ................ to spot star potential. In .................. of working long hours she feels it is .............. it when a song finally gets into the pop charts. She learnt about the pop industry by .............. work experience and editing pop magazines ................. well as ........... a business course. In that way she ................ out how to go about marketing and selling in the ............... competitive music industry.


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